NEWARK HIGH SCHOOL
BUSINESS AND TECHNOLOGY DEPARTMENT

COURSE SYLLABUS

COURSE: Business, Finance, & Marketing Essentials CREDIT: 1 credit

(1st Level course for Business, Finance & Marketing Pathways)
PREREQUISTE: None PHONE: 631-4700 mailbox 14417
INSTRUCTOR: Mrs. Oates - Wiley GRADES: 9-12
E-MAIL: oates-wileyl@christina.k12.de.us
DELAWARE CONTENT STANDARDS ADDRESSED:

Business, Finance and Marketing Essentials (CORE) -52.010111

• Standard One: Students will utilize systems and technology that record, analyze, interpret, and communicate financial data.

• Standard Two: Students will apply management theories, functions, and technological systems to achieve organizational goals.

• Standard Three: Students will use marketing concepts, functions, theories, and computerized tools to analyze the ways in which economic, consumers, and environmental variables affect the marking process.

COURSE DESCRIPTION

This core course is designed to give students a sampling of career options. This course combines business, management, and administrative theories and practices placing emphasis on the development and application of competencies required for effective leadership, communications, planning, organizational control, decision making, and teamwork.

Students will explore career options and solve problems typically faced by those working in the listed areas: law, economics, accounting, entrepreneurship, information technology, finance, credit, insurance, and human resources.


COURSE CONTENT:

Some of the topics that we will be discussing are listed below, but are not limited to this list. Changes may be implemented during the course.

1. Business Center 21 Computer Modules
2. Introduction

i. Learn computer applications to help perform specific tasks.
ii. Understand that students are responsible for their own learning.
iii. Promote key ideas as enduring understanding of the material.
iv. Explain the answers to the following questions:

1. What is business?
2. How does business impact our lives?
3. Marketing

i. Understand that marketing is the process of developing, promoting, and distributing products to satisfy the wants and needs of a customer.
ii. Learn how marketing is a two-way street that connects the maker and the seller of a product with the customers.
iii. How marketing impacts our daily lives, our society, and the environment in many ways.
iv. Discuss the 4 P’s: Product, Price, Promotion, and Place.
v. Recognize the four stages of the product life cycle: Introduction, growth, maturity, and decline.
vi. Explain the answers to the following questions:

1. What is marketing?
2. How do businesses use marketing effectively?
3. Economics and Personal Finance

i. Learn that economics is the study of how individuals and nations make choices about the use of scarce resources to fulfill their wants and needs.
ii. Understand that the economic system is the way in which a nation goes about fulfilling its wants and needs by using its resources.
iii. Explain the four phases of the business cycle: Prosperity, recession, depression, and recovery.
iv. Comprehend that money is anything this is used as a medium of exchange, a unit of accounting, or a store of value.
v. Explain the answers to the following questions:

1. What is economics?
2. Why is economics important to individual people?
3. Management

i. Realize managers greatly influence their business through the four functions of management.
ii. Study the variety of skills and traits that make up successful managers.
iii. Discover the ethics and social responsibility in the workplace that are upheld by managers.
iv. Unravel the importance of a business mission statement.
v. Use a Gantt chart to schedule a project.
vi. Discuss collective bargaining, unions, and human resource management when dealing with a labor contract.
vii. Explain the answers to the following questions:

1. What is management?
2. What skills must a successful manager have?
3. Business Structures
   1. Understand how ownership differs among sole proprietorships, partnerships, and corporations.
   2. Grasp the advantages and disadvantages of the three major types of business ownership.
   3. Learn the five functions of managers.
   4. Recognize three specialized forms of business organizations.
4. Planning a Career
   1. Explain career planning and list sources of career information.
   2. Discuss approaches that can be taken to learn about values and abilities.
   3. Describe five steps to follow when making career decisions.
   4. Identify sources for financing additional education.

COURSE GOALS AND OBJECTIVES:

1. Develop habits of accuracy, neatness, independent thinking, promptness, and dependability.
2. Expand your business vocabulary.
3. Demonstrate a professional business-like attitude.
4. Improve proficiency of computer applications skills using Microsoft Word, Excel, PowerPoint, and Publisher.
5. Prepare and present business projects towards a specific audience.
6. Understand the basics of marketing, economics and personal finance, management, business law, international business, accounting, and entrepreneurship from various computer modules and Internet web sites.
7. Describe the differences between sole proprietorships, partnerships, and corporations in terms of advantages and disadvantages of formation, operation, and purpose.
8. Explain the benefits and detriments, formation, operation, and purpose of business opportunities such as cooperatives and franchises.
9. Discuss approaches that can be taken to learn about your own values and abilities.
10. Explore different business occupations and understand the importance of a planned career selection process.
11. Understand the world of business to prepare you for a more meaningful and beneficial interaction with business and our economy.
12. Participate in Business Professionals of America (BPA).

INSTRUCTIONAL MATERIALS:

Business Center 21, Applied Educational Systems, Inc., 2006. (Computer modules)

Kleindl, Steven, Les R. Dlabay, James L. Burrow. Introduction to Business, 7E. South-Western Publishing Company, United States, 7th ed., 2009.

Selected Internet Web Sites
Various Handouts and Work Packets
MATERIALS AND SUPPLIES NEEDED BY STUDENTS:

1. 2” Binder with 5 dividers
2. Lined Paper or Notebook (Composition)
3. Pen or Pencil
4. Construction Paper

GRADING:

Each Marking Periods
50% Classwork, Homework Assignments, Notebook, and Classroom Participation
30% Quizzes and Tests
20% Business Project

Christina School Grading Scale

A+ = 98 – 100%
A = 90 – 97%
B+ = 87 – 89%
B = 80 – 86%
C+ = 77 – 79%
C = 70 – 76%
D+ = 67 – 69%
D = 60 – 66%
F = 59% or below